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Frontier Soups Revamps Pasta Salads with New Packaging and Authentic Italian Durum Wheat Pasta


WAUKEGAN, IL, May 22, 2008 – Frontier Soups™ is “souping up” its I’ll Bring The Salad!® line of four pasta salads from the inside out with the addition of authentic durum wheat pasta from Italy and revamped packaging.

The pasta salad mixes will be sold in taller bags for a sleeker look with greater shelf appeal, according to Trisha Anderson, Frontier Soups’ founder, “The bags will remain clear cellophane to allow shoppers to view the salads’ premium ingredients and interesting pasta shapes, such as orecchiette, radiatorre, cavatappi and gemelli,” Anderson said.

The Italian durum wheat pasta retains its shape with a more consistent cooking time and a superior taste and texture, she said.

Frontier Soups line of pasta salads includes:

The pasta salads are available in 13-ounce bags with a suggested retail price of $6.50.

About Frontier Soups:

Waukegan, Ill.-based Frontier Soups™ was founded in 1986 with a mission to produce creatively crafted, wholesome, nutritious and delicious soups. The company now offers 34 Hearty Meal™ and Homemade In Minutes® gourmet soups, stews, chili and chowders, which are available in specialty stores, such as A Southern Season, Whole Foods, Central Market, Great Harvest Bread Company, Omaha Steak stores and independent specialty retailers. Its newest line, the International Collection™, offers four globally-inspired dishes, including a chocolate dessert soup. All products are available by calling 1-800-300-SOUP or online at www.FrontierSoups.com.